I spent four years closing deals and managing sales teams. Then I built the tools I needed.
I'm Karim Bou Younes, the founder of Headroom Consulting.
Before this, I worked as a contractor with sales agencies helping scale 7-figure businesses to 8 figures. First as a rep, then as a manager. What I built at Headroom comes directly from what I learned doing both.
Bottom of the leaderboard. Twice.
I started my first sales role in April 2019 at the bottom of the leaderboard. I studied the top reps. I listened to their calls. I broke down their follow-ups. I took every piece of coaching I could get. I picked up old leads that other reps didn't want and revived them. And I worked at a higher volume than anyone around me.
Within months I held the record for deals closed in a single day, deals closed in a single month, and revenue generated in a single month.
I moved to a second company in mid-2020 and started at the bottom again. I followed the same playbook and I became the top rep and held that spot for six months straight. Over two years, I generated more cash collected than anyone else on the team.
Across three years as a rep (two of which I was working as a sales manager in parallel), I personally closed over $3.4M in cash collected.
The work that moves revenue is the work you run out of time for.
In mid-2021, I became the sales manager at the same company while still carrying my own deals. My team closed over $11M in under two years. I ran weekly coaching sessions, reviewed calls, held 1-on-1s, reworked the sales process, fixed bottlenecks, hired and onboarded new reps, and made sure we hit targets.
Here is what I learned. The things that actually move revenue are the things no manager has enough time for. Coaching every rep after every call. Catching the deal going cold before it goes cold. Keeping the pipeline honest. Getting a new hire productive before they've burned through months of leads.
I did all of that. And I was still missing things. Every sales manager does. Not because they're bad at the job, but because there is too much to watch and not enough hours to watch it.
AI Sales Employees that work where your team already works.
Headroom builds AI Sales Employees. They're AI teammates that live inside your Slack or Microsoft Teams, right next to your reps.
Reps message them for coaching, objection handling, live call support, reviving old leads, updating the CRM, and product knowledge. Managers message them for pipeline visibility, rep performance reports, deal risk alerts, and CRM auditing.
Every AI Sales Employee is built custom to your sales process and connected to the CRM, call recorder, and comms tools you already use. No new software for your reps to learn. No changes to how your team sells. Live in under a month.
Every build is designed around how your team actually sells today.
Sales experience and engineering.
Before I ever made a sales call, I studied software engineering and wrote production software.
Two years ago, I founded a multi-brand Amazon marketing agency. I still run it today, and have automated most of it with AI. That is where I learned what works and what breaks when you put AI inside real business operations.
Headroom exists because we've been on both sides. We know what sales managers need because I was one. And we can build it because the company started with both the sales experience and the engineering.